Driving Retention, Delivering Revenue
Based on Ireland’s West Coast, our lean, six-person team is dedicated to providing unparalleled, founder-led retention growth. We cap ourselves at six clients to ensure a shoulder-to-shoulder partnership. To date, we’ve generated over €80 Million for our clients through hyper-personalised Email & SMS strategies, all without requiring any extra ad spend.
What Properr Delivers
  • Deep-dive Audit & Roadmap Comprehensive analysis of your current retention efforts and a tailored strategy roadmap for growth.
  • Hyper-personalised Email & SMS Journeys Crafting bespoke automation flows that resonate with the individual customer behaviour of your business.
  • Zero-Party Data Capture & Segmentation Implementing strategies to collect valuable first-hand customer data for precise targeting.
  • Rigorous A/B & Multivariate Testing Continuous experimentation to refine messaging and maximise conversion rates.
  • Ongoing Scale & Optimisation Adapting and evolving strategies to ensure sustained growth and peak performance.
  • A Profitability First Approach Our internal profitability tool allows us to make decisions and tailor our strategies around maximising profitability.
Deep-dive Audit
Personalisation
Data Capture
Testing
Optimisation
Our Client Success Stories
Inish Pharmacy
Achieved an +18% repeat rate in just four months by implementing tailored email and SMS campaigns that resonated with their customer base.
EquiNutritive
Saw a +30% Year-over-Year increase in email revenue through optimised customer journeys and segmentation, driving higher engagement.
Smirk® (Properr's Own D2C Brand)
Generated a 3x return on ad spend in its launch month, validating our strategies through direct application and success.
These case studies highlight our ability to drive tangible, measurable results across diverse D2C brands, showcasing the power of hyper-personalised retention strategies.
What Our Clients Say
"Customers are more loyal than ever"
We regularly get customers replying to our emails designed by Properr, thanking us for the great service. We've seen a huge jump in returning loyal customers, which is a testament to Properr. In fact, in a recent campaign by Properr in January this year, forced us to close our physical store for 2 days so that we could pick & pack the online orders generated from Properr's campaign. I can't recommend Cormac and his team highly enough.
— Peter Dolan, Founder, Spirit Clothing
"Record Breaking!"
Properr have helped us to double our email revenue and increase our returning customer rate by 15% by implementing highly relevant personalisation. We know our customers better now and they're more engaged than ever.The enthusiasm they bring to their work makes as much of a difference as their expertise. Properr have helped us to achieve our highest year-on-year growth to date and have been brilliant to work with throughout.
— Alex Frazer, CEO, Equinutritive
Our clients value our hands-on, founder-led approach, which ensures dedicated attention and bespoke strategies that truly drive results. We pride ourselves on building strong, collaborative partnerships.
High-Converting Email & SMS
We leverage the power of both email and SMS to create a comprehensive retention ecosystem.
1
Triggered Journeys
Automated sequences like Welcome, Browse Abandonment, and VIP Re-engagement flows, designed to capture customer attention at key touchpoints.
2
Strategic Campaigns
Targeted campaigns for Seasonal Promotions, New Product Drops, and Win-back initiatives, ensuring consistent engagement and revenue generation.
3
SMS Add-On
An essential complement to email, SMS boasts impressive 98% open rates and 25% click-through rates, making it ideal for urgent communications and exclusive offers.
Our Properr Difference
What truly sets Properr apart is our commitment to a client-centric, results-driven approach.
Founder-Led, Zero Fluff
Direct access to our founders ensures strategic alignment and unparalleled expertise, cutting out unnecessary middlemen.
Exclusive 6-Client Cap
Limiting our client roster guarantees 100% focused attention on your brand's unique needs and goals.
In-House D2C Testing
We run our own D2C brand, Smirk®, allowing us to test and refine strategies on ourselves first, ensuring proven results for you.
Certified Expertise
Properr is Klaviyo & Shopify Plus certified, reflecting our deep platform knowledge and commitment to best practices.
Our 0-90 Day Success Process
1
Day 0-7: Audit & Strategy Workshop
We begin with an in-depth audit of your existing retention efforts, culminating in a collaborative workshop to define a bespoke strategy.
2
Day 8-30: Build & Launch MVP Flows
Rapid development and deployment of Minimum Viable Product (MVP) email and SMS flows, getting you to market quickly with high-impact journeys.
3
Day 31-60: Test, Iterate & Scale
Rigorous A/B and multivariate testing, continuous iteration, and scaling of successful campaigns to maximise performance.
4
Day 61-90: Optimise
Further optimisation of all active flows and campaigns, concluding with a comprehensive playbook for sustained, predictable growth.
Proven System, Predictable Growth
Our repeatable "Lean & Mean Retention Engine" is meticulously designed to unlock compounding revenue for your brand, month after month.
1
Data-Driven Insights
We start with deep analysis to understand your customers and inform every strategic decision.
2
Compelling Creative
Crafting messages and visuals that resonate, engage, and convert your audience through the help our amazing designer Sheryl.
3
Automated Excellence
Implementing sophisticated automation to deliver the right message at the right time, every time. Optimal automation flows collect a huge amount of revenue that would otherwise be lost.
4
Compounding Revenue
This systematic approach leads to consistent, predictable, and ever-increasing revenue growth. But most importantly it is profitable revenue that we will help you achieve.
Ready to Partner?
Let’s cap at six and spotlight your brand next.
Book a Founder-Led Demo
Contact: hello@properr.com | +353 XXX XXX XXX
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